PROFITABILITY / FREE TOOL
Build a practical monthly D2C profit-and-loss view from sales through operating costs.
Build a practical monthly D2C profit-and-loss view from sales through operating costs.
THE THINKING BEHIND THE NUMBER
Enter monthly totals, not per-order amounts. This tool separates gross profit, contribution after variable costs, and operating profit.
Net revenue = gross sales − discounts − refunds. Operating profit = net revenue − COGS − variable costs − ads − fixed operating costs.
For illustration, enter gross monthly sales ₹10,00,000, cogs ₹3,00,000, packaging ₹20,000, shipping and fulfilment ₹70,000. With the remaining fields at their starting values, the monthly operating profit is ₹2,50,000.00. Replace these sample figures with your own numbers before making a decision.
This is a simplified operating view; financing, taxes and accounting adjustments are not modelled.
Use the result alongside your store analytics, product costs and operating context. If the inputs are estimates, treat the output as an estimate too. Change one input at a time to understand what drives the result.
Also selling on a marketplace? Compare marketplace and Shopify contribution with your actual fees.
GO DEEPER
Monthly sales alone hide the impact of refunds, product cost, shipping, RTO, advertising and fixed overhead. Enter totals from the same month. For a channel-level comparison of Shopify with marketplaces, use the Marketplace vs Shopify Profit Calculator.
CLEAR ANSWERS
Enter your own business figures in the labelled fields. The result updates immediately and uses this calculation: Net revenue = gross sales − discounts − refunds. Operating profit = net revenue − COGS − variable costs − ads − fixed operating costs.
This is a simplified operating view; financing, taxes and accounting adjustments are not modelled.
No. This calculator is free to use without an account. Its numeric inputs are processed in your browser.
PUT THE INSIGHT TO WORK
Tell us about your store. We’ll identify practical opportunities across the customer journey and help you choose the right next step.
